Your AI · Privacy
How your AI connection handles your data.
Last updated: 12 November 2026
This page explains what happens to data when you connect your AI assistant (such as ChatGPT, Claude or Mistral Vibe) to TrendWatching. It covers only the AI connection. Our general privacy practices are described in the TrendWatching privacy notice.
What the connection does
The connection gives your AI a small set of read-only tools to search and read curated innovations in the TrendWatching Innovation Database. It cannot change or delete TrendWatching content. The connection does not give us direct access to your chat history, documents or files. We receive the requests your AI sends us, which may include search text and relevant details from your conversation. The technical details are in the Your AI documentation.
How access is granted
Connecting uses the OAuth 2.1 standard. You sign in with your TrendWatching account and approve the connection on a consent screen. We don’t receive or store your password through this flow. Once you approve, the connecting app gets a limited, revocable access credential, so the connection keeps working without asking you to sign in every time.
What we store
- Connection records: that your account authorized a particular app, the access granted, and the credentials that represent the connection, so it keeps working and so you can revoke it.
- Usage logs: a record of each request your AI makes through your connection: which tool was used, when, how long it took and whether it worked. These records include search text, email and connection details. They are linked to your account and used for security, troubleshooting, audit and running the service.
What your AI receives back is TrendWatching’s own curated innovation content, limited to what your account is entitled to see.
What we don’t do
- The connection does not give us direct access to your other chats, documents or files. We receive only the requests your AI sends us, which may include details from your conversation.
- We don’t use your searches to train AI.
- We don’t sell your personal data.
- We don’t change anything in your systems: the connection is read-only.
Your AI provider
Your searches reach us through the AI app you chose to connect, for example ChatGPT or Claude. That provider handles your data under its own privacy policy and settings. Our infrastructure runs on reputable hosting and cloud providers acting on our behalf.
How long we keep it
Individual request and access logs in the MCP service, including search text and identifying connection details, are deleted after 90 days, including copies in service backups. When we process a request to delete your MCP data, the corresponding records are removed from the service and its backups. Aggregate usage statistics that are not linked to a person, account or organisation are kept indefinitely to understand and improve the service. Connection credentials expire or are removed when access is revoked through our service.
Your choices
- Switch it off anytime: remove or disable TrendWatching in your AI’s connection settings to stop that app using the connection. Your AI provider does not notify us when you do this, so remaining connection records are cleared as credentials expire, normally within about 30 days. You can also ask us to revoke your access.
- See or delete your data: email privacy@trendwatching.com to ask what we hold about you, or to have it deleted.
Changes and contact
We may update this page from time to time; the date at the top shows the latest version. Questions? Email client_team@trendwatching.com.