Ideate three new products or campaigns in under 45 minutes

These are not boring times — thanks to AI, all things trends and innovation may well go fully autonomous in the (very) near future 😅
Today, turning trend intel into new products or campaigns still requires some work, and you may have tinkered with our TrendBaby Ideation tools (hosted on our platform since 2024 and still accessible here), but our new platform's Trends x AI Ideation Playbooks give you a true glimpse of the Innovation Autonomy that is to come.

If that isn't worth 45 minutes of your time, we don't know what is  👀
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Innovation 5
Innovation 6
Innovation 3
Innovation 2
Innovation 7

Instructions & prompts

Acknowledging your need for fully independent, private ideation, our new Trends x AI Ideation Playbooks come as Google Slides decks, and revolve around you ideating 100% within your own AI assistant, be it ChatGPT, Gemini, Claude or Copilot.

We provide the trend intelligence, instructions and prompts, you run with the actual ideation. Safe, private and all yours.

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What you'll achieve

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1. Ideate new products

You''ll start with one TrendWatching trend, then run with our prompts and provide background info — resulting in you generating multiple 'on trend' product or campaigns ideas.

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2. User-test your ideas

Your product or campaign ideas will then be challenged by a diverse set of synthetic consumer personas — all generated by prompts.

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3. Visualise your ideas

Based on all input, your AI assistant will then design and visualize your new products, services or brand experiences.

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4. Share and impress

Last but not least, your AI assistant will produce a shareable summary of everything you've created, to share with (and impress) your team, clients or stakeholders.

How it works

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1. Open a Playbook

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2. Open your AI assistant

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3. Follow the Playbook's instructions

Ready?

You're seconds away from creating something amazing

Just access one of the Playbooks, which come in a Google Slides deck format, and make sure you're in 'Normal view'.
Then follow the instructions — it's easy, fast and secure.
Bonne chance!

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Access the Playbooks

What else will soon come your way?

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May 2026 (as we speak)

  • Smoother sub-trend and FastForward Report PDF selection

  • 24/7 fine-tuning of all Playbooks' prompts, plus:

    • User-testing prompts to be expanded to allow for conversations with audience personas

    • Design prompt to include story-board generation

    • More polished, near-ready output for the Opportunity Brief prompt

 

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June 2026

  • A new, third Playbook helping you to develop trend-driven market strategy based on our upcoming 'Future Of Consumerism' report

  • Extending all ideation paths with full-on roll-out plans for your ideations

  • Generating video versions of final product or campaign ideas

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July / August 2026

  • Full-on prototyping for (digital) product and campaign ideas

  • Claude integrations to run our playbooks autonomously within your own secure model settings