These are not boring times — thanks to AI, all things trends and innovation may well go autonomous in the (very) near future 😅
Today, turning trend intel into new products still requires some work, and you may have tinkered with our TrendBaby Ideation tools (hosted on our platform since 2024 and still accessible here), but our new Trends x AI Ideation Playbook gives you a true glimp of the Innovation Autonomy that is to come.
Give it a spin!
Acknowledging your need for fully independent, private ideation, our new Trends x AI Ideation Playbook comes as a Google Slides deck, and revolves around you ideating 100% within your own AI assistant, be it ChatGPT, Gemini, Claude or Copilot.
We provide the trend intelligence, instructions and prompts, you run with the actual ideation. Safe, private and all yours.
You''ll start with one TrendWatching trend, then run with our prompts and provide background info — resulting in you generating multiple 'on trend' product ideas.
Your product ideas will then be challenged by a diverse set of synthetic consumer personas — all generated by prompts.
Based on all input, your AI assistant will then design and visualize your new products, services or experiences.
Last but not least, your AI assistant will produce a shareable summary of everything you've created, to share with (and impress) your team, clients or stakeholders.
Just open the Playbook, which comes in a Google Slides deck format, and make sure you're in 'Normal view'.
Then follow the instructions — it's easy, fast and secure.
Bonne chance!
Smoother sub-trend and FastForward Report PDF selection
24/7 fine-tuning of all prompts, plus:
User-testing prompts to be expanded to allow for conversations with audience personas
Design prompt to include story-board generation
More polished, near-ready output for the Opportunity Brief prompt
Extending the ideation path with full-on roll-out plans for your ideations
Generating video versions of final product ideas
Adding internal group chat within the prompt (for ChatGPT users) to facilitate collaborative ideation
Full-on prototyping for (digital) product ideas
Instructions to set up your own custom ChatGPT or Gem or Artefact or Copilot agent to further streamline and personalize the ideation process
A second playbook dedicated to ideating brand campaigns