AI x Innovation Playbooks

One trend, three new winning products or services.

All yours, in just 30 minutes, inside your own AI.

Open the Playbooks
  • ChatGPT
  • Claude
  • Mistral
  • and others
The Trends x AI x Brand Activation Playbook coverThe Trends x AI x Innovation Playbook cover

How it works

A Google Slides deck on one side. Your own AI on the other.

  1. Open a PlaybookIt's a Google Slides deck. Use 'Normal view'.
  2. Copy the promptPaste it into your own AI: ChatGPT, Claude, Mistral and others.
  3. Follow the slidesPrompt by prompt, all in one conversation.

What you'll get

Four stages. One conversation.

Ideation: set the role, pick a trend, add your context, ideate.
Ideation: set the role, pick a trend, add your context, ideate.

What if… Speculative ideations from our FastForward Reports

Amazon: Community Delivery
AmazonCommunity Delivery
Deutsche Bahn: KühlZone
Deutsche BahnKühlZone
Visa: PaySlip
VisaPaySlip
User testing: synthetic personas challenge and co-create your ideas.
User testing: synthetic personas challenge and co-create your ideas.
Design: your AI visualises your new products.
Design: your AI visualises your new products.

Visualised: ideations from our FastForward Reports

Getty Images: Verified Human
Getty ImagesVerified Human
Klarna: Return
KlarnaReturn
Airbnb: SoloStay
AirbnbSoloStay
Opportunity brief: package it all to impress your team or clients.
Opportunity brief: package it all to impress your team or clients.

Three tips

01One chat, start to finishDon't start new chats between stages.
02Feed it contextUpload real documents and audience details.
03Push backOnly move on when the output feels distinctive.

Safe, private and all yours: everything runs in your own AI assistant, under your company's own AI settings.

Pick a Playbook and go.

AI x Innovation Playbook coverAI x Innovation PlaybookNew products and servicesOpen → AI x Brand Activation Playbook coverAI x Brand Activation PlaybookNew campaigns and brand experiencesOpen →