AI Ideation Lab

2026 will be the year of Innovation Autonomy, and we've got you covered 💪

Your next winning product or service

Sinds mid-2024, you've been able to tinker with our TrendBaby AI Ideation applications, hosted on our platform. You can still access those tools here (until January 2026).

Now, recognizing your need for fully independent, private ideation, we've switched to a setup that lets you ideate 100% within your own AI assistant, with TrendWatching upfront providing the trend intelligence and prompts.

It's a new chapter in our trends x AI x ideation journey, to create new trend-driven products, services, campaigns and strategies, using your own, secure AI environment, be it ChatGPT, Gemini, Claude or Perplexity.

(And yes, priority #1 is to continually smoothen the process — stay tuned!)

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The step by step process

And all you need to do is to just answer some questions 🎉
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1. Input

Decide on the trend you want to ideate with and then copy (below) & paste your ideation prompt into your own AI assistant.
Then answer your assistant's questions about who you're ideating for.

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2. Ideations

Based on all input, your AI assistant will then ideate three new winning consumer products / services / experiences.

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3. User testing

To fine-tune the ideations, your assistant will ask you some follow-up questions and will then conduct some synthetic-user testing.

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4. Final visualization + recap

Once the ideations are fully to your liking, your assistant will visualise them, and also produce a nice deck recapping all input, reasoning and the actual ideations.
That's it!
(And yes, you can ask your assistant to do another run and create even more ideations... indefinitely, even 😉)

Start ideating

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1. Decide on (and download) a trend

Decide on the TrendWatching trend you want to ideate with (from our Trend Framework or our Trend Reports).

Then download the trend PDF.

Bonus: keep a file (doc, PDF) about your company, strategy or plans ready, too, as this info will further boost the ideation output 

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2. Copy the ideation prompt

Choose the prompt needed for the AI assistant you use:


Then open your own AI assistant and right-click  'Paste'.

The prompt will show — now just hit 'Go'

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3. Follow your AI assistant's instructions

  • Your own assistant will guide you through the ideation process. Answer its simple questions, step by step and follow through to the end.

  • Reminder: the entire process including ideations will take place within your own AI  assistant, and as such is 100% private, secure and unique — TrendWatching is not in anyway involved after upfront providing you with trend content and a prompt 🙌

Coming Soon

December 2025

  • Smoother trend PDF selection and prompt-copying process 

  • 24/7 fine-tuning of the prompt 

  • User-testing part of prompt to be expanded

  • Better visuals for ideations and wrap-up deck

 

January - February 2026

  • Extending the ideation path with full-on roll-out plans for your ideations

  • Video versions of final ideations

  • Introducing additional prompts for strategy, product improvement and campaign ideation

  • Adding internal group chat within the prompt (for ChatGPT users) to facilitate collaborative ideation

March - April 2026

  • Auto-prototyping for ideations

  • Making our full Innovations Database feed available within your AI assistant's set-up