Sinds mid-2024, you've been able to tinker with our TrendBaby AI Ideation applications, hosted on our platform. You can still access those tools here (until January 2026).
Now, recognizing your need for fully independent, private ideation, we've switched to a setup that lets you ideate 100% within your own AI assistant, with TrendWatching upfront providing the trend intelligence and prompts.
It's a new chapter in our trends x AI x ideation journey, to create new trend-driven products, services, campaigns and strategies, using your own, secure AI environment, be it ChatGPT, Gemini, Claude or Perplexity.
(And yes, priority #1 is to continually smoothen the process — stay tuned!)
Decide on the trend you want to ideate with and then copy (below) & paste your ideation prompt into your own AI assistant.
Then answer your assistant's questions about who you're ideating for.
Based on all input, your AI assistant will then ideate three new winning consumer products / services / experiences.
To fine-tune the ideations, your assistant will ask you some follow-up questions and will then conduct some synthetic-user testing.
Once the ideations are fully to your liking, your assistant will visualise them, and also produce a nice deck recapping all input, reasoning and the actual ideations.
That's it!
(And yes, you can ask your assistant to do another run and create even more ideations... indefinitely, even 😉)
Decide on the TrendWatching trend you want to ideate with (from our Trend Framework or our Trend Reports).
Then download the trend PDF.
Bonus: keep a file (doc, PDF) about your company, strategy or plans ready, too, as this info will further boost the ideation output
Choose the prompt needed for the AI assistant you use:
Then open your own AI assistant and right-click 'Paste'.
The prompt will show — now just hit 'Go'
Your own assistant will guide you through the ideation process. Answer its simple questions, step by step and follow through to the end.
Reminder: the entire process including ideations will take place within your own AI assistant, and as such is 100% private, secure and unique — TrendWatching is not in anyway involved after upfront providing you with trend content and a prompt 🙌
Smoother trend PDF selection and prompt-copying process
24/7 fine-tuning of the prompt
User-testing part of prompt to be expanded
Better visuals for ideations and wrap-up deck
Extending the ideation path with full-on roll-out plans for your ideations
Video versions of final ideations
Introducing additional prompts for strategy, product improvement and campaign ideation
Adding internal group chat within the prompt (for ChatGPT users) to facilitate collaborative ideation
Auto-prototyping for ideations
Making our full Innovations Database feed available within your AI assistant's set-up