TOOLBOX

This page contains trend tools that are used by us (and the companies we work with) to spot, understand and apply trends.

These tools are part of our Purpose-Driven Innovation (PDI) methodology – a methodology we've honed for 10 years to achieve our mission of helping professionals around the world bring to market more sustainable, impactful innovations.

 

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1. Consumer Trend Radar


A tool to help you focus, prioritize and visualize key consumer trends.

Download Consumer Trend Radar  
TrendWatching Toolbox Tool Consumer Trend Radar TrendWatching Toolbox Tool Consumer Trend Radar

2. Consumer Trend Canvas

TrendWatching Consumer Trend Canvas TrendWatching Consumer Trend Canvas

Our popular, easy-to-follow framework that will help you not only unpack and understand any consumer trend but also apply them - your turn to launch successful, meaningful innovations of your own.

Download Consumer Trend Canvas  

Our Services

From trend intelligence to training: we have you covered

Services: Trend Intelligence Platform

Trend Intelligence Platform

Services: Trend Intelligence Platform

A world-class, yet affordable trend intelligence platform

Giving you access to our full Trend Framework, Innovation Database with 26,000+ innovations, 2022 Trend Report, Industry Reports, Ask an Analyst service and more.

Everything you need to guide and inspire you to turn trends into meaningful innovations.

Services: Trend Academy

Academy

Services: Trend Academy

Academy | Our 25-lesson, self-paced online video course

Access 10+ years of working with consumer trends into a new curriculum – now used by 400+ brands, agencies and universities worldwide. 

Designed to train you in forecasting and applying, developed using our methodology and taken at your own pace. 

Services: Presentations and Workshops

Presentations and Workshops

Services: Presentations and Workshops

Presentations, Workshops, Reports and Advisory

Our team of Trend Analysts & Presenters have delivered literally 100s of keynotes, workshops and customised reports, in 35+ countries, to some of the world's leading brands and agencies.
We know how to deliver.

Services: Trend Events

Trend Events

Services: Trend Events

Our public Trend Events, from Boston to Berlin to Bangkok

Join us around the world for highly curated events - we'll announce new dates very soon. Make sure you're subscribed to our free trend updates to be among the first ones to find out where and when next.