Select your country
Senior Client Success Account Manager
Ayesha is one of our Senior Account Managers based in the Netherlands. Originally from India, she grew up in North America and worked in the building construction industry before moving to Europe and joining TrendWatching. She enjoys spending her free time on circular economy initiatives, playing football, and honing her Indian cooking skills.
Caitlin has grown up in London with Australian roots. She studied at Central Saint Martins College and has taken part in various exhibitions and artist residencies. As Trend Analyst, Caitlin brings her passion for textiles, research and innovation to the team. With an open mind and a big smile, she is always eager to discover music from around the globe - Brazil and Uganda being her current favourites.
Chief People Officer
Client Success Account Manager
Originally from South Africa and now living in the Netherlands, Dene is one of our Account Managers. Client centricity is at the heart of everything she does and she strives to maintain and build important client relationships. In her spare time, Dene can be found exploring Amsterdam, drinking good coffee, or trying out the different cuisines that Europe has to offer.
Director of Operations
Diane is our Director of Operations. Born and raised in the U.S., she comes to TrendWatching with a decade of experience in the nonprofit world. She gets fulfillment out of 'letting the doers do' and supporting colleagues through strategic planning, process optimization, and project management. She enjoys being part of a team, which is why you can find her running around a football pitch or cooking for friends in her free time.
Gaby is our Head of Finance, handling all finances and admin behind the scenes. A true Amsterdammer, born and raised, she’s been in finance management in the arts sector for more than 10 years. Gaby is passionate and committed to contributing to raising diversity and equity in our society, and raising awareness of locally and sustainably sourced food.
Head of Business Development
Matthijs leads our Business Development team, helping our customers get the maximum out of our insights by evolving current and future business models. Before TrendWatching, he worked for various corporations and start-ups as a marketing manager. His passion is deep consumer understanding which builds on the Kahneman theory that we are all emotional, irrational creatures. When not working, you can find him cycling around the Netherlands.
Client Success and Finance Admin Coordinator
Born and raised in the Netherlands with Chinese and Cambodian roots, Sou Lang is our Client Success and Finance Admin Coordinator. During her studies in International Music Management, the subject of her thesis was “change management within the live events and music industry in regards to the 3P’s (People, Planet, Profit) of sustainability”. Sou Lang’s obsessions are food, family, and friends. When she’s not keeping busy with work, you can find her at the beach, happily munching on whatever and in good company.
Thomas heads up our sister company Business of Purpose and works closely with our Content team to map out global, meaningful consumer trends and insights. He previously worked as a Trends and Innovations consultant in Germany and South Africa, and believes that the time for business as a force for good — championing sustainability, well-being and equality — is now.
Zuzanna translates our trend intelligence into beautiful designs. Hailing from Gdynia in Poland, Zuzanna has been living in the Netherlands for several years, where she graduated from the Royal Academy of Art in The Hague.