On Tuesday, 10th March, the
Head of our Global Insight Network Nathania Christy presented 5 key Asia trends for 2020 to strategists at BBC Studios Singapore.
On Monday, 9th March,
Senior Trend Strategist Livia Fioretti met with students at The Hogeschool van Amsterdam to review their work with our Consumer Trend Canvas.
On Monday, 2nd March, Lead Innovation Artchitect
Delia Dumitrescu hosted a webinar for members of TrendWatching's Insight Network on how to map trends & innovations to customer journey touch points and innovate on them using the Trend-Driven Customer Journey Canvas.
From Monday, 2nd March, TW staffers from our offices in London, Singapore and New York are encouraged to work from home, amid growing concerns around the developing Coronavirus situation.
On Wednesday, 26 February, our global team released 3 consumer trends fueling the search for a more ethical and sustainable consumerism: SUSTAINABILITY AS A SERVICE, OPEN SOURCE SOLUTIONS and CODE BREAKERS.
Read now:
trendwatching.com/the-future-of-purpose
On Thursday, 20 February, our Director of Trends & Insights Maxwell Luthy joined Sean Tyson, Chief Strategy Officer at content marketing agency Quietly on stage at their NYC event to discuss content marketing trends for 2020.
On Monday, 24 February, Senior Trend Strategist Vicki Loomes spent a full-day workshopping with undergraduate students at Amsterdam University of Applied Sciences.
On Tuesday, 2 June, Director of Trends & Insights Maxwell Luthy will present cultural and business trends around social and environmental issues at SB’20 in Long Beach, California.
More on Max's session here:
globenewswire.com/SB20-Long-Beach
On Tuesday, 18 February, Senior Trend Strategist Livia Fioretti presented 2020 trends to 50+ members of TrendWatching's Insight Network at the Questtonó offices in São Paulo.
On Friday, 14 February, we announced our latest workshop tool: the Customer Expectations Journey Mapper.
Available to clients of our Premium Service and Academy, we’ve designed the mapper to help our clients:
- Understand which trends are relevant at each stage and touchpoint of your customer journey
- Benchmark those touch points against winning innovations from the world’s most future-focused companies
- Generate ideas and resulting actions to future-proof those touch points
See here:
A map for TrendWatching's fictitious Future Coffee shop