Everything our analysts and teams are doing, creating, publishing, organizing and more. For you.

Recent Posts

The TrendWatching Team

The TrendWatching Team

IAB Bulgaria, Universidad del Desarrollo and More: TrendWatching’s October Gigs

By The TrendWatching Team, 12 November 2021
We launched into Q4 2021 with gusto – helping clients across the globe deliver on their purpose missions through a series of presentations and workshops.

Innovate With Purpose: TrendWatching’s COP26 Cheat Sheet

By The TrendWatching Team, 26 October 2021
As world leaders convene in Glasgow for COP26, we’ve pulled together a handy cheat sheet covering all of the conference’s key themes and, more importantly, how your brand can respond to them.

B Corp and Beyond: Which Sustainability Certification is Right for Your Brand?

By The TrendWatching Team, 20 October 2021
You might be B Corp-curious, but have you ever heard of 1% for the Planet or Rainforest Alliance? Let us introduce you to a few of our faves.

How to Deliver Next-Level Innovations? Start With Your Internal Culture

By The TrendWatching Team, 19 October 2021
Put a plug in The Great Resignation, boost morale and get those creative sparks flying by building these three L&D trends into your 2022 action plan.

Three Shifts That Will Define the Decade (and How to Make the Most of Them)

By The TrendWatching Team, 11 October 2021
Livia Fioretti recently presented for General Assembly Singapore. We've plucked a few of the key learnings from her presentation and squashed them into a neat, five-minute read.

Google Singapore, University of Amsterdam and More: TrendWatching’s September Gigs

By The TrendWatching Team, 1 October 2021
From Sustainable Brands Turkey to Google in Singapore, September was a riot of client reports, workshops and keynotes. Here’s just a few of the client gigs we executed last month.

Your Next Meaningful Business Opportunity? Join Our Team!

By The TrendWatching Team, 1 October 2021
We're embarking on an exciting journey to assist future-focused brands in every possible way to identify and run with meaningful business opportunities.

How Can Businesses (Meaningfully) Show Up for Racial Justice?

By The TrendWatching Team, 30 July 2021
Did you miss Business of Purpose’s Q&A on showing up for racial justice? We recorded the event and distilled the conversation into some key takeaways.